After Refinery29.com filled me in on this brilliant new John Frieda product, I had to spread the word. First off, the new gradation look is all the rage. Renowned hair stylist Frankie Foye calls gradation “the new highlight.” The John Frieda “Go Blonder”product works with styling heat to gradually lighten hair. According to Refinery29.com, it will not produce scary & orange-hued hair. Score!
We can thank Erin Wasson for the gradation craze. Her celebrity peers includingRachel Bilson, Whitney Port & Nicole Richie have followed in her footsteps. Love this. Should I go for it?